Verification happens at the network edge, before a visitor’s browser ever reaches your page.
SpendEvidence runs on Cloudflare’s network — built on Cloudflare, not operated in partnership with or endorsed by Cloudflare. That’s what makes edge verification possible: a visitor is checked before your page loads, not after it has already run a tracking snippet.
We look at the network a visitor comes from and how it behaves, not just its IP address. Sources that match invalid patterns are excluded automatically. We don’t publish the exact rules behind that — that’s the part a source could learn to route around.
Traffic data is processed to identify and exclude invalid sources. How it’s collected, retained and, where applicable, deleted is covered in our Privacy Policy, currently being finalized.